Chicago, IL – September 6, 2023 – Grittsville USA, a digital production company that infuses animation, music, and spoken word to amplify marginalized voices, today announced a partnership with Mr. Gent, a new men’s lifestyle & curiosities shop opening in the Chicagoland area late fall of 2023.
As part of the partnership, Grittsville USA will be the exclusive creative agency for Mr. Gent. This includes developing and producing all of the company’s marketing materials, including its first animated short, “The Evolution of the Tribe.”
“We’re excited to partner with Grittsville USA,” said Carmine Collaro, founder of Mr. Gent. “They have a deep understanding of our brand and our mission, and we’re confident that they’ll create content that resonates with our target audience.”
Daren J. Fleming, executive producer and creative visionary at Grittsville USA, said, “We’re thrilled to be working with Mr. Gent on this project. We’re passionate about telling stories that celebrate diversity and inclusion, and we believe that ‘The Evolution of the Tribe’ is a powerful way to do that.”
The animated short shows how men from different backgrounds have come together to form a tribes. The film explores the themes of community, belonging, and self-acceptance.
“We hope that this film will inspire people to embrace their differences and to create their own tribes,” said Fleming.
The partnership between Grittsville USA and Mr. Gent is the beginning of a long-term collaboration. The two companies plan to work together on a variety of projects in the future.
About Mr. Gent
Mr. Gent is a new men’s lifestyle & curiosities shop opening in the Chicagoland area late fall of 2023. The company’s mission is to provide men with a space to explore their individuality and to find products and experiences that make them feel good.
About Grittsville USA
The company was founded in 2020 by Daren J. Fleming in New York City. They are currently in the pre-production phase of their 8-part animated Black History series, “Ebony Footprints in the Sands of Time.